Smart Metrics, Safe Growth: How to Report Data Without Risk

Why Discretion Matters in Reporting Metrics For early-stage startups, metrics are both a growth tool and a vulnerability. Founders know that numbers drive investment, partnerships, and momentum—but they also know that exposing the wrong data too soon can create unnecessary scrutiny, pressure, or even competitive risks. That’s why many startups hesitate to bring in outside […]

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The 90-Day Rule: Why Your First 3 Months With a Customer Are Critical

Alright, let’s get real. You worked your ass off to land a new customer. Maybe it was months of cold outreach, demo calls, contract negotiations, and hand-holding. Finally, they sign. Boom. Money in the bank. But guess what? The deal isn’t done. If you screw up the next 90 days, that customer is gone. Dead.

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